Sell Your Gold With Confidence
A professional, transparent gold buying service backed by real industry experience, competitive market-based pricing, and a straightforward in-store process.
A more professional way to sell gold
Whether you’re bringing in nuggets, bullion, jewellery, or scrap gold, our process is designed to feel clear, fair, and professional from the start.
No pressure. No vague guesswork. Just experienced assessment and a competitive offer based on the live market.
Why people feel comfortable selling to us
Competitive Pricing
Offers are guided by the current gold market, purity, and the nature of the item presented.
Transparent Process
We assess items carefully and explain the process clearly so you can feel comfortable throughout.
Real Store Presence
Deal with a genuine Victorian gold business with physical locations and real industry experience.
No Pressure
You are welcome to receive an assessment and offer without feeling locked into the sale.
How it works
Simple, clear, and easy to follow.
Bring in your gold
Book ahead for a smoother visit, or drop in during opening hours.
We assess the item
We examine the piece and review the relevant characteristics in person.
We provide an offer
Your offer is based on live market movement and the specifics of the item.
Get paid promptly
If you’re happy to proceed, payment is handled professionally on the spot.
Professional assessment. Clear communication.
Selling gold should not feel vague or awkward. Our aim is to make the process feel comfortable, informed, and properly handled from the moment you walk in.
We take into account the live market and relevant characteristics of the item, then provide a grounded offer in a straightforward way.
Book an AppointmentWhat we buy
Why choose Lucky Strike Gold
- Professional and approachable service
- Market-aware pricing, not vague guesswork
- Experienced team with real gold industry knowledge
- Physical store locations for added confidence
- A clean, straightforward process without the runaround
How we value gold
Gold buying is not based on a flat one-size-fits-all figure. Each item is assessed in context, with the live market forming the starting point.
From there, we consider factors such as the type of gold item, its likely purity range and weight profile to arrive at a clear, competitive buying price.
This allows us to provide a competitive and commercially realistic offer, while keeping the process grounded in the current market rather than guesswork.
The charts below show the live market as a useful guide, though final offers are always based on in-person assessment.
Live Gold Price
Keep an eye on the current AUD gold market below.
Built to feel trustworthy, not rushed
For many people, selling gold is not an everyday transaction. That is why the page and the process both need to feel measured, clear, and professional.
A booking can help make your visit smoother, but if you are nearby, walk-ins are welcome too.
Book Your Visit
Book your Appointment
Booking ahead can make the process smoother, but walk-ins are still welcome.
Or contact us:
support@luckystrikegold.com.au
Geelong Phone: (03) 5221 5400
Melbourne Phone: (03) 8658 7910
Historical Gold Price
For a broader view, here’s the longer-term movement in the gold market.
Frequently asked questions
Do I need an appointment?
No. Walk-ins are welcome. Booking ahead simply helps create a smoother visit.
What types of gold do you buy?
We buy a range of gold items including nuggets, bullion, jewellery, scrap gold, broken pieces and some coins.
Do you buy natural gold nuggets?
Yes. Lucky Strike Gold purchases natural gold nuggets as well as other gold items from prospectors, collectors, and members of the public. Whether your gold was found in the Victorian goldfields or inherited as part of a collection, we can assess and purchase it.
How is the value of gold determined?
Gold is weighed using professional scales and valued based on the current gold price and the purity of the gold. Lucky Strike Gold uses advanced testing equipment, including XRF analysis, to accurately determine gold content in jewellery, scrap gold, and other refined items. Natural gold nuggets may also be assessed based on their weight, purity, and unique characteristics.
Do you buy gold jewellery or scrap gold?
Yes. In addition to natural gold nuggets, Lucky Strike Gold also purchases gold jewellery, scrap gold, and inherited gold items. These items are tested using professional equipment to determine purity before being valued according to the current gold price.
Am I locked in if I get a quote?
No. You are under no obligation to proceed if you decide not to accept the offer.
What if my gold is wet or stored in water?
That’s completely fine, however we do ask that all gold is dried prior to assessment. Excess water can affect the accuracy of weighing, so drying your gold helps ensure a precise and fair valuation.
Do I need identification?
Yes, you will be required to provide identification as part of the transaction process.
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